• AI and the future of copywriting

    AI and the future of copywriting: The Writing’s on the Wall By the fabl and ChatGPT-4 Here at the fabl we believe in ourselves. We believe in our…

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  • ux

    UX Made Easy

    Feeling at home with digital. Our whole life is about experiences. Many of them are good, some not so good. As we spend more time in digital spaces,…

  • emoiji

    To emoji or not to emoji?

    Personally, I’m all for an emoji. Emojis are fun little characters that add a splash of colour and some personality to what can otherwise be boring, old, black…

  • NegativeComments_main

    Negative Comment Crisis Management

    Building a good reputation for your business can take years. However, a negative comment can make you feel that your company’s reputation has been threatened, all in the…

  • Wellocks website

    Launching Wellocks’ website

    We’re delighted to launch the brand new Wellocks’ website this week. If you’ve not come across Wellocks before, it is a leading supplier of high quality, premium fresh…

  • 8 ways to improve social engagement - by thefabl
  • Mobile usage - by thefabl

    Mobile usage soars

    Everyone has a mobile, don’t they? Well not quite, but not far off. Latest figures suggest that 56 per cent of mobile users own smartphones. They are completely…