World Tourism Day 2022 – Rethink Tourism
18 Aug 2022
Re-imagining Tourism’s Growth First held in 1980, the United Nations’ (UN) World Tourism Day is on September 27 each year. The day aims to foster awareness among the…
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Putting Social Value at the heart of the fabl
15 Jul 2022
It Makes Good ‘Business Sense’. In our previous blog on defining social value and why it’s important for your marketing, we explained Social Value as the umbrella term…
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What is Social Value and how can it transform your marketing?
23 Jun 2022
Social value: what it is, how it’s used in procurement and why all businesses should be embedding it in everything they do “Social Value” is the umbrella term…
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A Strategic Approach to Placemaking
31 May 2022
The Role of Place You can probably pinpoint a place on a map, but can you articulate what that place stands for? Why do people go there? How…
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Beyond the pandemic blip with insights for tourism and hospitality
8 Mar 2022
From travel trends to long term adjustments We’ve all had our suitcases packed, mentally if not physically, raring to travel as soon as permissible. Globally we’ve collectively been…
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Burger King Breaks The Mould
26 Feb 2020
We work with a number of food and foodservice clients at the fabl. There are certain rules that the industry sticks to. Food has to look amazing. It…
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How to build your email marketing database
20 Sep 2019
Growing your email database should be an essential part of your marketing plan. Having a database full of your customers and potential customers gives you the opportunity to…
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Where Do You Take Sugar?
11 Jul 2019
A lot has been said about Cancer Research UK’s new campaign. The posters, seen across the UK in bus stops and high streets show what initially appears to…
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April Fake News Day?
2 Apr 2019
As another April Fools’ Day passes, it’s interesting to see how brands conduct themselves in light of ‘fake news’. Of course, brands can be funny and make us…
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10 FREE apps you need for content creation in 2019
26 Mar 2019
Looking to give your online platforms a makeover? These 10 handy apps will help you do just that! Unfold app for aesthetically pleasing stories 2018 saw the…
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