For the love of print
4 Jun 2025
Imagine if magazines and brochures behaved like online content? You finally get a moment to yourself. Your phone’s on mute, there’s tea in the pot and you’re about…
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The attempted murder of print – a modern day marketing mystery
30 Oct 2024
Print’s alleged demise occurred within the crumple zone of the 2007-2008 financial crash and the rapid rise of digital marketing agencies. But is print really dead? In this…
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Storygelling Boosts In-House Marketing
15 Jun 2023
Storygelling Boosts In-House Marketing Brands are bringing marketing in-house in greater numbers. However, a recent study reveals that it isn’t always a happy move.* 43% of 150 chief marketing…
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MICE Tourism Essentials And New Opportunities
10 May 2023
MICE – WHAT’S IT ALL ABOUT? The acronym MICE stands for meetings, incentives, conferences, and exhibitions. MICE tourism is a niche sector catering to groups of people who…
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What can a strategic Power Hour do for you?
3 Jan 2023
Strategic Power Hour Consultations Do you want to connect with new customers? Would you like new ideas on how to make your business stand-out from the competition? Are…
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Pantone Colour of the Year, the importance of brand colours and why we’re 16 years ahead of the game…
6 Dec 2022
Pantone has unveiled its Colour of the Year for 2023 and it’s very familiar to us here at the fabl. PANTONE 18-1750 Viva Magenta is an earthy crimson…
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Where Do You Sit?
14 Aug 2019
Burger chain Byron has a new logo. The design has been inspired by guests sitting around a table and is accompanied by the line ‘All Hail the Table’….
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IT’S EASY BEING GREEN WITH THE FABL
11 Jul 2019
Lynx Purchasing asked the fabl to help tell the world about their ethical and sustainable approach to business. So we came up with a refreshing idea.
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UX Made Easy
21 Mar 2019
Feeling at home with digital. Our whole life is about experiences. Many of them are good, some not so good. As we spend more time in digital spaces,…
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the fabl’s fab five
2 May 2014
We all talk a lot about the principles behind content marketing. But there is nothing as inspiring as seeing great content – of any kind – in action….
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