• A foot in the door - by thefabl

    Get a foot in the door – why Farrow and Ball got it so right!

    20 Apr 2012

    There are certain components that make up a successful content marketing campaign and Farrow and Ball seem to have all the bases covered. Great Outdoors is a multiplatform operation – drawing on all of the company’s strengths and executing them to the highest standard.

  • The fabl blog

    Social media – my left testicle!

    12 Mar 2012

    Well, I’m really hacked off. Golden bollocks – our Content Marketing “Virgin” – cobbles together a few words, has them edited so they appear to be in English rather than…

  • The fabl blog

    Do you tweet what you eat?

    16 Jan 2012

    Even if Jamie Oliver tweeted what he was having for tea I don’t think I’d be that interested. If you’re going to tweet make sure it’s about something…