• Would you research a chip brand online? - by thefabl
  • Cross Media Content Marketing Solutions - by thefabl
  • fabl: What's in a name? -by thefabl

    fabl: What’s in a name?

    10 Sep 2012

    If you know your Shakespeare, then you’ll know it’s Juliet who asks that question when she discovers her Romeo has the surname Montague, which automatically makes him an…

  • the fabl pull a Usain Bolt

    Locog would be furious

    17 Aug 2012

    ‘We didn’t come here to make friends. We came to win medals.’ – Leah Sandamas, 2012 And win medals we did. One for each of us, the gold…

  • London 2012 - by thefabl
  • The fabl blog

    Marketing agencies

    10 Jul 2012

    Partners for growth or charlatans? Two recent meetings with prospective clients have left me heartbroken about the state of my profession’s reputation – I never had these problems…

  • Pantone Swimwear

    A week of great design and marketing

    30 May 2012

    We don’t know about you, but we are constantly looking through the internet for inspiration, innovation and above all the fun factor. Here are just some of the…

  • topshop scoial media

    Topshop-ing for Social Media

    17 May 2012

    We all know that fashion is engaging – Vogue wouldn’t exist if people weren’t interested in the lifestyle that the industry provides. But as fashion brands embrace the…

  • The fabl blog

    What is content marketing?

    10 May 2012

    It is both the art and the science of using rich, information-filled content to attract and retain customers. Content marketing is today’s undisputed king, replacing search engine optimisation,…

  • The fabl blog