Toolally is a fast-growing, independent jewellery brand prioritising colour, style and self-expression. With an uncompromising commitment to bold design, quality and wearability, Toolally pieces are worn by some of the UK’s favourite celebrities and influencers and have become mainstays in fashion editorial, including British Vogue.
Design and build Toolally’s first website to create a digital showcase for the brand, which is as bold and compelling as its statement jewellery pieces.
We designed and delivered an easy-to-use website which is confident and celebratory, expressing Toolally’s identity as a colourful, British brand. The website design and tone of voice translate the joyful, bold personality we created for Toolally, in a way that consistently and successfully resonates with customers.
Toolally is one of our long-lasting partnerships. We’ve worked with this innovative and agile brand since it first launched, creating its branding, digital campaigns, socials, brochures, look books and exhibition design. Our creative concepts right the way through to the brand’s bold strategies online, offline and on-the-move have reached and inspired its ever-growing target audience, as well as influencers, celebrities and independent retailers across the UK.