• social_media_blog
  • April Fake News Day?

    As another April Fools’ Day passes, it’s interesting to see how brands conduct themselves in light of ‘fake news’. Of course, brands can be funny and make us…

  • ux

    UX Made Easy

    Feeling at home with digital. Our whole life is about experiences. Many of them are good, some not so good. As we spend more time in digital spaces,…

  • Misconceptionmain

    Stop, look – and look again

    We work on a country estate, which has a nice cafe with outdoor seating. Last week, I ate lunch outside. Also eating al fresco, was a family of…

  • emoiji

    To emoji or not to emoji?

    Personally, I’m all for an emoji. Emojis are fun little characters that add a splash of colour and some personality to what can otherwise be boring, old, black…

  • Show Them The Money

    At the fabl, the majority of our clients are entrepreneurs, from Wren Kitchens to Wellocks, Lynx Purchasing and ICB to name a few. One of the reasons these…

  • NegativeComments_main

    Negative Comment Crisis Management

    Building a good reputation for your business can take years. However, a negative comment can make you feel that your company’s reputation has been threatened, all in the…

  • Paulsblogmain

    Things that get my goat!

    Personalize or personalise. I kid you not. I recently received an email from a UK company offering me their “Personalization” service. Being a grumpy old man I put…

  • Brand Awareness? Every Little Helps

    Brand Awareness? Every Little Helps

    Prime Minister Theresa May has used the word ‘Simples’ in the House of Commons. The phrase is the long-standing slogan from Compare The Market’s famous Meerkats campaign and…